The Herald is the second-oldest business in the city – founded just three years after Jacob Leinenkugel began his brewing company.
The Herald has been operating as a daily newspaper since 1894. For decades it was known as the Herald-Telegram. It dropped the Telegram from its name and added a Sunday newspaper in the 1990s, when it also unveiled an online news product, Chippewa.com, which is one of the leading news sites in the Chippewa Valley.
The Herald switched to morning publication in 2013 and is published Sundays through Thursdays.
Weekly Print Readership: 10,210
Monthly Online Users: 153,000